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Allyson Simmie Metal Arts

Allyson Simmie is a designer and goldsmith who creates jewellery and sculpture combining precious metals with Canadian stones.

The web project began in 2012 with a complete redesign and redevelopment of a static HTML website. WordPress was introduced to allow for client control, ease of use and to provide advanced functionality. Web analytics and enhanced SEO were installed to monitor/evaluate website usage and to improve search engine findability.

  • Date

    June 2012 - August 2017

  • Client

    Allyson Simmie

  • Location

    Blandford, NS

  • Project

    Ongoing development & design of e-commerce website.

  • Web Layout and Design
  • Template customization HTML & CSS
  • CMS Implementation
  • Web Analysis, SEO
  • Project Management
  • Training & Documentation

Graphic - PenPhoto - Tablet view of allysonsimmie.ca

Graphic - Allyson Simmie Metal Arts website

Graphic - Coffee mug

Mobile and e-commerce integration

In 2015, the website was retooled into a modern, mobile friendly theme including the implementation of social sharing features, responsive content sliders and photo galleries. An e-commerce system was implemented to allow for and drive sales online.

The project was developed in collaboration with a web developer whose responsibilities included advanced scripting and database development.

Graphic - Smartphone view of allysonsimmie.ca

Graphic - Allyson Simmie Metal Arts website